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TB+A

Strategic counsel and coaching for senior leaders.

Problem

TB+A, a building services company, had a marketing function that wasn’t keeping pace with the business — lacking direction, alignment and the structure needed to drive meaningful commercial impact.

Built Environment Leadership Advisory

Process

We stepped in as fractional marketing lead, conducting a full audit of existing efforts before designing a restructured function built around clear priorities, stronger foundations, and commercial intent.

Solution

A reshaped marketing operation — with the right structure, the right focus, and senior leadership to guide the team through the transition and embed lasting change.

Impact

A marketing function transformed from a cost centre into a commercial asset, with the clarity and capability to support the business’s next phase of growth.